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SOEN AUDIO

PRIVACY POLICY

Last Updated: March 31, 2026

WE WILL POST ANY CHANGES TO THIS PRIVACY POLICY ON OUR WEBSITE AND WILL NOTIFY YOU BY EMAIL WHERE REQUIRED BY APPLICABLE LAW. PLEASE REVIEW THIS PRIVACY POLICY PERIODICALLY. YOUR CONTINUED USE OF OUR WEBSITE, PRODUCTS, OR SERVICES CONSTITUTES ACCEPTANCE OF ANY CHANGES.

  1. INTRODUCTION

Soen Audio ("Soen Audio," "we," "us," or "our") is committed to protecting the privacy of its customers, visitors, and prospective customers (collectively, "Users," "you," or "your"). This Privacy Policy (the "Privacy Policy") explains how we collect, use, disclose, and safeguard personal information when you visit our website at www.soenaudio.com (the "Website") or interact with our products, services, and brand experiences (collectively, the "Services").

Soen Audio designs and markets high-performance audio solutions and products— including speakers and related audio equipment — to consumers and professional customers worldwide. We collect personal information solely where it is relevant to delivering our products and Services and providing meaningful brand experiences.

Please read this Privacy Policy carefully. By accessing or using our website or services, you agree to the practices described herein. If you do not agree, please do not use our website or services.

We do not sell your personal information, nor do we intend to do so.

For privacy-related questions, please contact us at: hello@SoenAudio.com.

  1. SCOPE AND TERRITORIAL APPLICABILITY

This Privacy Policy applies to personal information processed in connection with our Website and Services, regardless of where you are located. Soen Audio is headquartered in Camarillo, California, USA. Our servers and primary operations are located in the United States.

Soen Audio operates globally. If you are accessing the Website or Services from outside the United States, please be aware that your personal information may be transferred to, stored, and processed in the United States, where data protection laws may differ from those in your country of residence.

Specific sections of this Privacy Policy address the rights of individuals in the European Economic Area, United Kingdom, and Switzerland (Section 11); and California (Sections 12–13).

  1. WHAT INFORMATION DO WE COLLECT?

a. Information You Provide Directly.

When you interact with our Website or Services — including registering an account, making a purchase, submitting a warranty or support request, or subscribing to communications — we may collect:

i. Name and contact details, including email address, phone number, and mailing address;

ii. Professional or business information when you enquire about our products or solutions;

iii. Payment information (processed securely by a third-party payment processor — see Section 3(c));

iv. Account credentials (username and password);

v. Product preferences, interests, and feedback you provide;

vi. Communications with our customer support or sales team; and

vii. Any other information you choose to provide to us.

b. Information Collected Automatically.

When you visit or use our Website, we automatically collect certain technical and usage information, including:

i. IP address and approximate geolocation;

ii. Browser type, version, and operating system;

iii. Device type and device identifiers;

iv. Pages viewed, links clicked, and referring URLs;

v. Session identifiers and usage patterns; and

vi. Information collected via cookies and similar tracking technologies (see Section 6).

c. Financial Information.

We do not directly collect or store credit card numbers or bank account information. Payment transactions are processed by a third-party payment processor. We may receive limited transaction information such as the last four digits of a payment card, transaction reference numbers, and billing address for fraud prevention and order fulfillment purposes. We will update this Privacy Policy if our payment practices change.

d. Information from Third Parties.

We may receive information about you from third-party sources, such as marketing and analytics partners, social media platforms (where you have engaged with our brand), and publicly available databases, where permitted by applicable law. We will handle such information in accordance with this Privacy Policy.

  1. HOW DO WE COLLECT INFORMATION?

We collect personal information from you in the following ways:

a. When you visit, browse, or register on our Website;

b. When you place an order, register a product, or submit a warranty claim;

c. When you submit forms, including contact, enquiry, and newsletter sign-up forms;

d. Through email, telephone, live chat, and other electronic communications;

e. When you participate in promotions, surveys, events, or competitions;

f. When you interact with our social media presence or advertising;

g. Automatically as you navigate the Website, through cookies and similar technologies; and

h. From third-party sources, including marketing partners and social media platforms, where permitted by applicable law.

  1. HOW DO WE USE YOUR INFORMATION?

We use the information we collect for the following purposes:

i. To process and fulfill orders, including shipping, billing, and customer service;

j. To create and manage your account and authenticate your identity;

k. To respond to your enquiries, support requests, and warranty claims;

l. To send transactional and administrative communications, including order confirmations, shipping updates, and policy changes;

m. To send marketing communications, including product updates, invitations, and promotions, in accordance with your preferences and applicable law;

n. To personalize your experience and improve our Website, products, and Services;

o. To conduct research, analytics, and market studies to understand how our products and Services are used;

p. To detect, investigate, and prevent fraud, security incidents, and other illegal activities;

q. To comply with applicable legal and regulatory obligations worldwide; and

r. To anonymize and aggregate data for statistical and research purposes.

We rely on the following legal bases for processing, depending on your jurisdiction and the nature of the processing: contractual necessity (to fulfill your orders and deliver our Services); legitimate interests (to improve our products, prevent fraud, and communicate with existing customers); consent (for non-essential marketing communications and cookies); and legal compliance.

  1. OUR COOKIE POLICY

Cookies are small text files placed on your device when you visit our Website. We use the following types of cookies and similar technologies:

a. Strictly Necessary Cookies.

Required for the operation and security of the Website, including enabling you to add items to your cart and complete purchases. These cannot be disabled.

b. Performance and Analytics Cookies.

We use analytics tools (including Google Analytics) to collect aggregate information about Website usage and visitor behavior. This helps us understand how our Website is used and improve performance. To opt out of Google Analytics, please visit: https://tools.google.com/dlpage/gaoptout.

c. Functional Cookies.

These remember your preferences (such as language or region) to provide a more personalized browsing experience when you return to the Website.

d. Targeting and Advertising Cookies.

We may use cookies to deliver advertisements relevant to your interests, including retargeting advertisements on third-party platforms. You may opt out of interest-based advertising through industry opt-out mechanisms, including the Network Advertising Initiative at https://optout.networkadvertising.org and the Digital Advertising Alliance at https://optout.aboutads.info.

e. Your Cookie Choices.

You may configure your browser to refuse all or certain cookies, or to alert you when cookies are being set. Please note that disabling cookies may affect the functionality of the Website, including the ability to complete purchases. We honor browser-level Do Not Track ("DNT") signals.

  1. HOW DO WE PROTECT YOUR INFORMATION?

Soen Audio implements administrative, technical, and physical security measures designed to protect your personal information from unauthorized access, use, alteration, or disclosure, including:

a. Encryption of data in transit using SSL/TLS protocols;

b. Encryption of stored personal information;

c. Role-based access controls limiting employee access to personal information on a need-to-know basis;

d. Regular security assessments and monitoring;

e. Employee training on data protection practices; and

f. Contractual data protection obligations imposed on all third-party service providers.

Despite these measures, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security. Any transmission of personal information is at your own risk.

  1. DATA SECURITY MEASURES.

a. Breach Notification.

In the event of a personal data breach affecting your personal information, Soen Audio will notify you in accordance with applicable law. For EEA, UK, and Swiss users, notification will be made to the relevant supervisory authority within 72 hours of becoming aware of the breach where required by the GDPR, and to affected data subjects without undue delay where the breach is likely to result in a high risk to their rights and freedoms. For other users, we will notify you within fifteen (15) days via email and/or notice on our Website.

b. Individual Redress.

Soen Audio supports the principle of individual redress. Individuals have the right to pursue legally enforceable rights against data collectors and processors who fail to comply with applicable law.

  1. DISCLOSURE OF PERSONAL INFORMATION

a. Service Providers.

We share personal information with third-party vendors and service providers that perform services on our behalf, including e-commerce platform hosting, payment processing, shipping and logistics, customer support, email marketing, and analytics. All service providers are required to maintain confidentiality and to process personal information only for the purposes for which it was disclosed to them. See Section 17 for a list of key service providers.

b. Business Transfers.

We may disclose personal information to a buyer or successor in connection with a merger, acquisition, divestiture, restructuring, dissolution, or similar transaction involving Soen Audio, provided the receiving party agrees to handle personal information in a manner consistent with this Privacy Policy.

c. Legal Compliance and Protection.

We may disclose personal information (i) to comply with applicable law, regulation, court order, or government or regulatory request; (ii) to enforce our agreements and Terms of Service; or (iii) to protect the rights, property, or safety of Soen Audio, our customers, or others, including exchanging information with other companies and organizations for fraud protection purposes.

d. Professional Advisors.

We may disclose personal information to our legal, financial, and other professional advisors where necessary for the provision of their services to us, subject to appropriate confidentiality obligations.

e. Aggregated or De-identified Data.

We may share aggregated or de-identified information that cannot reasonably be used to identify you, for marketing, analytics, or other business purposes, without restriction.

f. No Sale of Personal Information.

We do not sell, rent, or trade your personal information to third parties for their own marketing or commercial purposes.

g. Your Choices Regarding Disclosure.

You may opt out of disclosure of your personal information for third-party advertising purposes by: (i) checking the relevant box when we collect your data; (ii) adjusting your preferences in your account settings; or (iii) emailing your opt-out request to hello@SoenAudio.com. Users receiving promotional email may opt out by following the unsubscribe instructions in any such email.

  1. DATA RETENTION

We retain personal information only for as long as necessary to fulfill the purposes for which it was collected, including to process and fulfill orders, provide ongoing customer support, comply with legal and regulatory obligations, resolve disputes, and enforce our agreements.

As a general guide: transactional and order data is typically retained for a minimum of seven (7) years to comply with tax and accounting obligations; account information is retained for the duration of your account and for a reasonable period thereafter; and marketing data is retained until you opt out or withdraw consent. When personal information is no longer required, it is securely deleted or anonymized.

Specific retention periods may vary depending on the nature of the information and the jurisdiction in which you are located. If you would like information about the retention period applicable to your personal data, please contact us using the details in Section 21.

  1. FOR OUR EEA, UK, AND SWISS USERS (GDPR)

This Section supplements the rest of this Privacy Policy and applies to individuals located in the European Economic Area ("EEA"), United Kingdom ("UK"), and Switzerland (collectively, "European Users").

Data Controller.

For personal information processed in connection with our Website and Services, Soen Audio acts as the data controller under the GDPR. Soen Audio's contact details are set out in Section 21.

Lawful Bases for Processing.

Soen Audio processes personal information about European Users on the following lawful bases under Article 6 GDPR:

i. Contractual necessity (Art. 6(1)(b)): Processing necessary to perform a contract with you, including fulfilling orders, managing your account, and providing customer support.

ii. Legitimate interests (Art. 6(1)(f)): Processing necessary for our legitimate business interests, including improving our products and Website, fraud prevention, and direct marketing to existing customers, where these interests are not overridden by your interests or fundamental rights.

iii. Legal obligation (Art. 6(1)(c)): Processing required to comply with applicable laws, including tax, accounting, and consumer protection obligations.

iv. Consent (Art. 6(1)(a)): For non-essential marketing communications and non-essential cookies. You have the right to withdraw consent at any time without affecting the lawfulness of prior processing.

International Data Transfers.

Transfers of personal data from the EEA, UK, or Switzerland to the United States or other third countries are made in reliance on the EU Standard Contractual Clauses (2021 SCCs) as approved by the European Commission on June 4, 2021, and the UK Addendum thereto where applicable. Where we transfer personal data to third-party service providers outside the EEA or UK, we ensure that appropriate safeguards are in place. For further information about the safeguards applicable to your data, please contact us at the address in Section 21.

Rights of Data Subjects.

European Users have the following rights with respect to their personal data, subject to applicable conditions and limitations under the GDPR:

v. Access (Art. 15): You may request a copy of the personal data we hold about you and information about how we process it.

vi. Rectification (Art. 16): You may request correction of inaccurate or incomplete personal data.

vii. Erasure (Art. 17): You may request deletion of your personal data where it is no longer needed for the purposes for which it was collected, or where you have withdrawn consent and no other lawful basis applies.

viii. Restriction of Processing (Art. 18): You may request that we restrict the processing of your personal data in certain circumstances.

ix. Data Portability (Art. 20): You may request a copy of your personal data in a structured, commonly used, machine-readable format, and the right to transmit that data to another controller where technically feasible.

x. Objection (Art. 21): You may object to processing based on legitimate interests or for direct marketing purposes.

xi. Withdrawal of Consent: Where processing is based on consent, you may withdraw consent at any time.

xii. Right to Lodge a Complaint: You have the right to lodge a complaint with the supervisory authority in your EEA Member State, or the UK Information Commissioner's Office (ICO) at https://ico.org.uk/make-a-complaint (telephone: 0303 123 1113) for UK residents.

To exercise your rights, please contact us at hello@SoenAudio.com or at the address in Section 21. We will respond within thirty (30) days. We may require identity verification before processing your request.

  1. YOUR CALIFORNIA PRIVACY RIGHTS

Soen Audio does not sell, trade, or otherwise transfer to outside third parties your "Personal Information" as defined under California Civil Code Section 1798.82(h). Additionally, California Civil Code Section 1798.83 permits California residents to request information regarding disclosure of their Personal Information to third parties for direct marketing purposes. To make such a request, please contact us as set forth in Section 21.

Note that if we delete your Personal Information as requested, we may no longer be able to provide all of our Services to you, and we may need to retain certain information during the billing and account closure process. Please contact us at hello@SoenAudio.com to discuss your options.

  1. CALIFORNIA CONSUMER PRIVACY ACT (CCPA/CPRA)

This Section supplements this Privacy Policy for California residents ("consumers" or "you"). Soen Audio adopts this Section to comply with the California Consumer Privacy Act of 2018 ("CCPA"), as amended by the California Privacy Rights Act of 2020 ("CPRA").

a. Right to Know.

You may request (up to twice per 12-month period) that we disclose: (i) the categories and specific pieces of personal information we have collected about you; (ii) the categories of sources from which personal information is collected; (iii) the business or commercial purpose for collecting personal information; and (iv) the categories of third parties with whom we share personal information.

b. Personal Information We Collect.

For California residents, the categories of personal information we collect include: identifiers (name, email address, telephone number, IP address, mailing address); commercial information (purchase history, product preferences); internet or other electronic network activity information (browsing behavior on our Website); geolocation data (approximate location derived from IP address); and professional or employment-related information (where provided by business customers).

c. Right to Delete.

Upon verifiable request, we will delete personal information we have collected about you and direct our service providers to do the same, subject to certain exceptions under the CCPA/CPRA (including information needed to complete a transaction, detect security incidents, comply with legal obligations, or exercise free speech rights).

d. Right to Correct.

You have the right to request correction of inaccurate personal information that we maintain about you.

e. Right to Opt-Out of Sale or Sharing.

Soen Audio does not sell personal information. We do not share personal information for cross-context behavioral advertising purposes as defined by CPRA. You may nonetheless submit an opt-out request at any time by contacting us at the address in Section 21.

f. Non-Discrimination.

We will not discriminate against you for exercising your CCPA/CPRA rights. We will not deny you goods or services, charge different prices, or provide a different level of quality of goods or services.

e. Sensitive Personal Information.

Soen Audio does not collect sensitive personal information (as defined under CPRA) for purposes that would trigger the right to limit use under CPRA Section 1798.121.

f. Contact.

You may contact us at hello@SoenAudio.com, by telephone at the number listed on our Website, or at the address in Section 21. We will respond within forty-five (45) days. We may require identity verification to process your request.

g. Under 16.

We will not sell or share personal information of users under the age of 16 without affirmative authorization from the user (aged 13–15) or the user's parent or guardian (under 13).

  1. CHILDREN'S PRIVACY (COPPA)

Our Website and Services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected personal information from a child under 13, we will promptly delete it. If you believe we may have information about a child under 13, please contact us at the address in Section 21.

If you are under 13, please do not use or access our website or services.

  1. CAN-SPAM ACT OF 2003

In compliance with the CAN-SPAM Act of 2003, Soen Audio will:

a. Not use false or misleading email subject lines or sender addresses;

b. Identify commercial messages as advertisements in a reasonable manner;

c. Include our physical address in all commercial email (see Section 21);

d. Monitor third-party email marketing services for compliance;

e. Honor opt-out and unsubscribe requests promptly; and

f. Include a clear opt-out or unsubscribe mechanism in every marketing email.

To opt out of marketing email, follow the unsubscribe instructions in any such email or contact us at hello@SoenAudio.com. We will process your request promptly.

  1. PRIVACY AND THIRD-PARTY LINKS

Our Website may contain links to third-party websites, including those of retailers, distributors, and media partners. These linked sites are operated independently and have their own privacy policies, for which Soen Audio has no responsibility or liability. We encourage you to review the privacy policies of any third-party sites you visit before sharing personal information.

  1. LIST OF THIRD-PARTY SERVICE PROVIDERS

Soen Audio uses the following key third-party service providers in connection with the operation of our Website and delivery of Services. All service providers are bound by contractual data protection obligations consistent with this Privacy Policy:

Name of Third-Party Service Provider
Purpose
Contact Information
Amazon Web Services, Inc.
Cloud infrastructure and hosting (US)
https://aws.amazon.com | 410 Terry Ave N, Seattle, WA 98109
Shopify Inc.
E-commerce platform and order processing
https://www.shopify.com/legal/privacy | 151 O'Connor St, Ottawa, ON
Stripe, Inc.
Payment processing
info@stripe.com | 510 Townsend St, San Francisco, CA 94103
Google LLC (Google Analytics)
Website analytics
https://policies.google.com/privacy
Mailchimp (The Rocket Science Group LLC)
Email marketing
https://mailchimp.com/contact | 675 Ponce de Leon Ave NE, Atlanta, GA 30308

For questions about our service providers, contact us at hello@SoenAudio.com. This list is updated periodically. We will provide notice of material changes to our service providers where required by applicable law.

  1. COPYRIGHT INFRINGEMENT / DMCA NOTICE

If you believe that content on our Website infringes your copyright, please provide our designated Copyright Agent with a written DMCA Takedown Notice containing:

a. Your physical or electronic signature;

b. Identification of the copyrighted work(s) you claim to have been infringed;

c. Identification of the allegedly infringing material and its location on our Website;

d. Your address, telephone number, and email address;

e. A statement of good faith belief that the use is not authorized by the copyright owner, its agent, or the law; and

f. A statement, under penalty of perjury, that the information is accurate and that you are authorized to act on behalf of the copyright owner.

Send DMCA Takedown Notices to our Copyright Agent at: hello@SoenAudio.com, Attn: DMCA Notice, Soen Audio, 1320 Flynn Road, Ste C, Camarillo, CA 93012, USA.

  1. ANTI-BRIBERY COMPLIANCE

Soen Audio represents and warrants that it is fully aware of and will comply with applicable anti-bribery and anti-corruption statutes and regulations, including the U.S. Foreign Corrupt Practices Act, the U.K. Bribery Act 2010, and any other applicable anti-bribery laws. Soen Audio will not take any action, or omit to take any action, that would cause it or its customers to be in violation of any such laws.

  1. MODIFICATIONS TO THIS PRIVACY POLICY

We reserve the right to update this Privacy Policy at any time to reflect changes in legal requirements, our business practices, or the technologies we use. We will post the updated Privacy Policy on our Website with a revised "Last Updated" date. Where required by applicable law, we will provide you with direct notice of material changes by email. We encourage you to review this Privacy Policy periodically. Your continued use of the Website or Services after any update constitutes acceptance of the revised Privacy Policy.

  1. CONTACT US

To ask questions or comment about this Privacy Policy and our privacy practices, contact us at:

Privacy Officer

Soen Audio

1320 Flynn Road, Ste C, Camarillo, CA 93012, USA

Email: hello@SoenAudio.com

Website: www.soenaudio.com

Please note: if you use our website or services, you have agreed to and accepted the practices described in this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not use our website or services.